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May
28
Your Personal Image is an Essential Tool to Your Business Success
Do you have your own business? Do you consider yourself to be an entrepreneur? If yes, you must know that your Personal Brand is what makes you successful. It is believed that Tom Peters, a management guru and author, was the first to use the term Personal Brand in his article for Fast Company Magazine in 1997 where he said: ‘We are CEOs of our own companies: Me Inc. To be in business today, our most important job is to be head marketer for the brand called You’.
If you are a kid of the Entrepreneur Revolution, you breathe, walk and talk Your Business. However, do you LOOK Your Business?!